Office Information

Welcome to Dr. William J. Cruse Family Dentistry, a San Antonio based family dentistry practice dedicated to providing patient-centered, efficient, and innovative care to help patients of all ages enjoy maximum oral health and wellness.

Located on Hardy Oak Blvd, we offer a comprehensive array of dental services, including routine dental care, preventative care, teeth cleaning, dental checkups, dentures, root canal treatments, TMJ therapy, tooth extractions, and fillings, along with complete pediatric dentistry care for children and teenagers. Our practice is dedicated to providing compassionate care for patients suffering from dental anxiety, ensuring you and your family remain comfortable, calm, and relaxed.

Dr. William J. Cruse Family Dentistry is uniquely positioned to offer our clients a vast array of dental care options in San Antonio, Texas, including treatment of simple and complex oral health problems, as well as specialty services. We also offer preventative care, so all our patients can enjoy healthier teeth and gums, leading to an attractive smile and self-confidence, no matter what their age.

High Standards

Dr. William J. Cruse Family Dentistry takes a personalized approach to patient care, which coupled with our standard of excellence enables us to provide our patients the quality dental services they deserve. Before the patient undergoes a comprehensive treatment, we discuss their needs amongst the staff to ensure we provide the highest quality of care and you achieve optimal dental health. All of our treatment plans are exceedingly thorough, ensuring that our patients achieve the results they desire.

Education & Prevention

We firmly believe in ensuring our client’s success, which is why we aim to provide dental health, instead of disease care. Therefore, we teach our patients the skills they require to practice good oral hygiene at home, while also providing thorough exams, which allow us to check the overall health of teeth and gums and take any necessary x-rays.

We are not just concerned about cosmetic appearances, we also firmly believe in optimal oral health, which is why the medical history of all our patients is regularly reviewed, so we are informed of your overall health and well-being, and are aware of any illnesses that may affect your dental health.

Training & Expertise

We want our patients to feel secure in our expertise as their dental health provider. Our team is highly skilled and trained, regularly attending meetings, conventions, and lectures to stay on top of the newest and latest innovations in dentistry including Velscope oral cancer screening, Diagnodent cavity detection laser, and digital x-rays.

We pride ourselves on providing our patients with the highest level of care and service and have committed ourselves to continuous learning and education. We are also members of the American Dental Association (ADA), so we are up to date on all the latest research concerning dentistry.


Our practice is proud to offer state-of-the-art services, for the highest quality family dental care and cosmetic care available. One of our top priorities is to protect our patient’s well-being, so our office surpasses all standards set by the Center for Disease Control (CDC) and the Occupational Safety and Health Administration (OSHA). We are confident that we will make you feel at home in our office, as we believe all of our patients are part of the family.

A Positive Experience

Building relationships with our patients along with quality customer care are what we strive for. Each patient’s unique circumstances are treated with respect and care, and we make every effort for you to have a positive and relaxing experience, making you feel at ease. Dr. William J. Cruse and his team are committed to ensuring your visits are as comfortable as possible.

No matter what procedure you’re having, from a simple filling or cleaning to a tooth extraction, our expert professionals in dental care and health will provide you with personal attention. Our practice uses the most advanced and modern technology available to offer you a broad scope of dentistry services, periodontics, endodontics, oral surgery, preventative dentistry, restorative dentistry, implant dentistry and cosmetic dentistry. Our aim is for you to feel that you are always getting the highest quality of care.


We know you have many choices when looking for a good Dentist in San Antonio, TX so we have made requesting an appointment a simple process via our Web site. If, for any reason you cannot keep a scheduled appointment, or will be delayed, please call us as soon as possible – (210) 496-7000

Insurance and Billing

We strive to find an accurate cost of your dental treatment including, what is covered by your insurance. We accept most traditional insurance plans and as a courtesy to our patients, we gladly process all claims. Payment options include cash, checks and all major credit cards. We also offer a payment plan, interest free for 12 months. Please speak with our Financial Coordinator for further details.

With the Citi Health Card, you can receive interest free financing for up to 12 months. For those interested, applying is free and can be done via phone or the Internet. Patients can also manage their accounts and pay online, making the process faster and more convenient. Compared to making payments yourself, the Citi Health Card proves to be more cost-effective and also has less risk. It can be used for additional treatments as well as other family members.

New Patients

What To Expect

Being well-prepared for your appointment will ensure that the doctor has all of the necessary information to provide the best possible care for you. It will also help relieve any unnecessary anxiety you may be feeling. We suggest that you use our website as a resource to investigate your symptoms along with the various treatment options available to you within our office. Also, take some time to review our staff page and familiarize yourself with the doctors. We welcome all your questions and look forward to meeting you at your first visit.

Patient Forms

Please print and fill out these forms so we can expedite your first visit:

Patient Forms
Consent Forms